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Brand Savings Calculator
Discover your potential savings on branded search spend
Monthly branded search spend
$30,000
/ month
Are you using a smart bidding strategy? (tROAS, tCPA, Max Conversions, etc)
Yes
No
Is your brand CPC higher than or within 25% of your nonbrand CPC?
Yes
No
Is your search impression share above 90%?
Yes
No
What match type are you predominantly using for your brand search campaign?
Broad Match
Exact/Phrase Match